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Browse the guidesNo jargon. No hype. No panic.
I'm Indi. I help people who feel behind on AI catch up and claw back hours every week - with jargon-free guides, real copy-paste prompts, and none of the tech-bro nonsense.
Ops & systems expert
(certified OBM®)
Helped build
40+ businesses
1,000s of hours learning AI
(so you don't have to)
A quick word, before the guides
I've spent six years building the back end of other people's businesses - 40+ of them, from coaches to e-commerce brands. I'm an ops and systems expert (certified OBM®, if we're being fancy), and I write the curriculum and teach the sessions for council-funded AI programmes with Ignite AI - whole cohorts at a time, building AI confidence and job security.
But I'm not a developer and I'm not some AI guru. I felt behind and a bit lost with it too, so I spent 1,000s of hours learning it properly. Now it saves me hours (and a fair bit of money) every single week in my own business - and you don't need anywhere near that to get there.
No jargon, no confusion, just the stuff that actually works.
Free guides, no email needed
Every guide reads like a friend talking you through it over a brew - short, honest, and full of prompts to nick. Each one wins you back real hours this week. Start with whichever sounds most like your life.
You don't need five tools and a course. One tool, set up properly, in half an hour.
Read guideTen minutes in the settings is the difference between generic answers and answers made for you.
Read guideThree steps, ten minutes, one prompt that does the setup for you. That's it, you're allowed to stop.
Read guideFifteen minutes a day, Monday to Friday, one small win per day. By Friday you're a person who uses AI.
Read guideTreat AI like a brilliant stranger: generous with your problems, stingy with your PIN. Here's the line.
Read guideThe two-minute habit that beats the scammers: paste the message into Claude before you touch anything.
Read guideWork with me
Start with the free stuff - genuinely, it's the engine of everything I do. When you're ready for more, here's the ladder.
Free, forever
The full guides library, plus new ones straight to your inbox.
Browse the guidesOne weekend, all set up
Everything you need to get Claude working for you in a weekend - chapters for your exact situation, yours forever.
£97 £37 launch price
The 30-day challenge
For going from stuck to a business that actually funds your freedom.
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About
A couple of years ago, AI started eating the kind of work I did. Instead of panicking, I put in the hours - thousands of them - and learned it properly.
I've spent six years building the back ends of online businesses - more than 40 of them - first as a VA, then as an ops and systems expert (certified OBM®, international business degree and all). I'm wired to find the simplest way to do things.
These days I run mine from a laptop in Thailand and teach AI for a living: I write the curriculum and lead sessions on council-funded programmes with Ignite AI, helping everyone from nervous beginners to founders building their first app without code.
And here, I help people who feel behind on AI catch up and actually use it, one step at a time. No jargon, no gatekeeping, no pretending it isn't a bit overwhelming.
Indi x